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CASE HISTORIES

Here are a few case histories, the best way to discover and understand what we do.

 
 

Miluna per Miss Italia

Lead sparkles among the diamonds of the Miss Italia crown.

For more than 16 years, Miluna, brand of Cielo Venezia 1270 has been a partner of the most famous national beauty pageant, crafting the exquisite crowns that grace the heads of the winners. Since 2006 Lead has worked alongside the Vicenza jewelry maker to communicate all its brands and, in particular, the prestige of this partnership with the pageant, communicating the details of the splendid creations that adorn the contestants (in addition to the crown, Miluna also makes Miss Italia’s jewelry), coordinating the nomination of Miss Miluna and creating events in various contest locations with the participation of the contestants. This activity is avidly followed by the many media outlets interested in Miss Italia, which in recent years have availed themselves of information provided by Lead in real time on the web.

 

Sergio Cielo and Giusy Buscemi

Sergio Cielo and Giusy Buscemi (Miss Italia 2012)

Sergio and Mara Cielo, Giuseppe Bellandi and  Patrizia Mirigliani - Targa Montecatini 2011

Sergio and Mara Cielo, Giuseppe Bellandi and Patrizia Mirigliani – Targa Montecatini 2011

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